Hello I’m Sofia Mohr, an independent type designer from Brazil, focused in the development of retail typefaces, patterns and visual brand identity.

My work inspiration is usually related to my personal experiences. Being Brazilian and living in a different country (Chile), has always pushed me in trying to rescue aspects of my own culture, allowing me to feel closer to my origins. It might be the aroma of an expresso coffee, or the wildlife of the amazon rainforest, even more personal experiences of my childhood, that I try to re-interpret through font design.


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